FASHION PAVILION- ROME_2nd prize International Competition

International Architectural Competition 2012 by ArchTriumph
2nd prize 

 
collaboration with Constantine Cosmas








The fashion industry divides fashion shows into two types based on the nature of garments to be displayed:  “prêt-a-porter” and “haute couture”.


In an attempt to choreograph prêt-a-porter and haute couture into a seamless design brief, this proposal offers the opportunity to the tourist/visitor to either wear and model clothes from the prêt-a-porter collection or watch an haute couture fashion show run by professional models. 



 



 The proposed design is a sculptural tensile fabric, a 3-dimensional lightweight-sculpture comprised of three steel rings and joined together by a single span of ETFE membrane, which “in section” separates the program of the prêt-a-porter and that of the haute couture show.




 












 

 














The interior space of the new sculpture – the old arena – includes the catwalk and seating areas for the haute couture show, isolated from the rest of the building which is intended for the prêt-a-porter shows. 




As the prêt-a-porter visitors/tourists walk around the ruins mirrors capture their figure and project it directly onto the blank membrane canvas.

 


The structure creates two kinds of spaces, which come to life with projection and lighting. Moreover, it acts as a translucent roof to the monument allowing for the supporting program and services, such as café, exhibition space etc, to be distributed freely around existing space of the Colosseo.
















 

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